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Degree Overview: Bachelor of Science (B.S.) Degree in Food Marketing

Majors Overview March 20, 2014

Those who have jobs in food marketing need to be knowledgeable about sales, logistics planning, management, and product development. Bachelor’s programs in Food Marketing can expand the education and knowledge of students with baking and/or culinary experience.

B.S. Programs in Food Marketing

Students enrolled in a Bachelor of Science degree program in Food Marketing are imparted hands-on education through numerous real-world experiences including study abroad, industry events and study tours. Coursework is devised to teach about the business aspect of food marketing with education on business intelligence, accounting and finance. Enrolled students can expect to become adept at distribution, marketing management, sales, food management, and strategy and logistics.

Admission criteria typically require incoming students to hold a GED certificate or high school diploma. Schools typically offer bachelor’s degree programs in Food Marketing as a Bachelor of Science rather than as a Bachelor of Food Marketing.

Coursework

Students enrolled in Food Marketing studies can expect to develop business skills in business statistics, qualitative methods, managerial accounting, and financial accounting. They may also get to participate in an internship thereby gaining hands-on experience. Coursework may include topic areas such as:

•Corporate risk management
•Sales promotion
•Business policy
•Marketing principals
•Buyer behavior
•Food marketing strategies

Career Choices

A job growth rate of 14% has been predicted for marketing managers over the 2010-20 decade; (U.S. Bureau of Labor Statistics (BLS)). In May 2012, these professionals took home an average annual wage of $129,870. Graduates may seek entry-level careers in product management, product development and sales and marketing. They may choose from job titles such as:

•Marketing manager
•Market research manager
•Sales manager
•Product development manager

Continuing Education Choices

Graduates of the Bachelor of Science Degree program may seek continued education by earning a master’s degree in Food Marketing aimed at pursuing positions in senior management. In addition to future issues, sales forecasting and competitive analysis are also covered in master’s degree programs. Apart from coursework, students also engage in independent study and participate in a capstone project in Food Marketing. Incoming students to a master’s degree program may be required to meet some requirements before they are admitted to the program; these include holding a bachelor’s degree, having work experience in the food industry, getting letters of recommendation and submitting a resume.

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5 Program(s) Found
  • Ranked among the Best Online Bachelor’s Programs by U.S. News and World Report in 2015.
  • Ranked among the Best Online MBA Programs by U.S. News and World Report in 2015.
  • Founded in 1890, it has a campus in Waterbury, CT and offers online degree program in eight-week modules, six times a year.
  • About 800 students are enrolled at the main campus, and about half of them commute.
  • Online courses make it possible for students to earn a bachelor’s degree in as little as 18 months and a master’s degree in 14-24 months.
Good for Working Adults
  • Online Courses
  • Flexible Scheduling
  • Accelerated Programs
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  • Accredited
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1 Program(s) Found
  • Campus-based and online business programs include Entertainment Business (BS), Internet Marketing (BS), and Business Intelligence (MS)
  • Students will explore business concepts like marketing, global media management, and business technology and design
  • Courses designed to prepare students for a career in business and Career Development advisors available to all alumni
  • Full Sail offers accelerated programs, so a degree that would normally take four years takes 24 months on average
  • Online Courses
  • Are You a Natural Leader or Good with Numbers? Get Educated in the Business Field.
  • Build the Capabilities and Connections to Power Your Future.
  • Business Administration & Management, Accounting, Marketing Degree Programs and More From Top Colleges that Fit Your Needs.
  • Find Schools Online or Near You & Get Info for FREE Today!
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