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Information on Master’s Degree Programs in Interactive Communications

Majors Overview June 28, 2015

The job of an interactive communicator is to distribute content that combines artistic design and technical execution digitally. Master’s degree programs are available as both interactive communications degrees and communication degrees with an interactive communication concentration.

Information on Interactive Communications Programs

Students enrolled in a master’s degree program in interactive communication are taught about mass communications theory along with the basics involved in producing a multi-media communications program. Students are often allowed to choose new communication technologies or interactive communication as a specialization option.

Students take about 18 months to complete the program. Admission criteria typically require incoming students to hold a bachelor’s degree, but in some programs, which span a five-year duration, bachelor’s and master’s degree studies are combined.

Coursework in this program enables students to explore mass communication theory, including the impact of interactive communications, and strategies for communications planning. Schools also provide technical training in the tools of interactive communication, in both the use of equipment, such as projection systems and scanners, and in practice through websites and social media.

Experience is available to students working on projects for real businesses; schools encourage them to pursue internships.

Master of Science (M.S.) Programs in Interactive Communication

An issue of a magazine that incorporates supplementary material – such as video and audio – available for download, as well as a viral marketing campaign for a music album, are examples of interactive communication. Increasingly, marketers are cultivating customer loyalty and reinforcing branding through reliance on interactive marketing.

To learn about the conception and execution of such projects, individuals can apply for admission into an 18-24 month master’s degree program. Schools offer thesis, online, and project-based options. Programs combining a bachelor’s degree with a master’s degree are available; students take five years to complete these programs.

Coursework

Coursework includes the theories behind developing digitally distributed content, mass communication, and creating consistent online presence. Core coursework may cover topic areas such as:

•Multimedia design
•Writing for interactivity
•Internet Ethics
•Interactive animation
•Social media

Career Choices

Program graduates can seek careers in advertising, corporate communications, and entertainment, involving the production and distribution of digital content. They can choose from possible job positions such as:

•Social media consultant
•Web producer
•Interactive-content developer
•Digital media producer
•User experience designer

Job and Wage Outlook

Over the 2012 – 2022 decade, a job growth rate of seven percent has been predicted for graphic designers (U.S. Bureau of Labor Statistics). Job aspirants with prior experience in designing interactive media applications are expected to enjoy the best opportunities. In May 2012, 259,500 individuals were employed in the United States as working graphic designers who brought in an average annual wage of $44,150 (BLS).

Continuing Education Choices

Various schools offer doctoral programs in media arts. The focus of some programs is on redefining boundaries between technology and humans through invention of technologies that are programmed to understand human behavior. The focus of other programs is mainly on the artistic side of media design to serve new interactive functions. Master’s degree holders take 3-4 years to complete these programs, wherein students are allowed to customize their academic experience in accordance with their research interests.

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5 Program(s) Found
  • Topped the list as Best Online Bachelor’s Program in Virginia by U.S. News & World Report in 2019.
  • Regent is ranked among Top National Universities by U.S. News & World Report, 2019.
  • Flexible online, on-campus and evening courses offered in 135 areas of study, including Business, Nursing, Psychology, & more.
  • Regent is recognized among Top #10 Military Friendly Schools by Military Friendly®, 2019.
  • 88% of Regent University students receive financial aid, with $24 million awarded in institutional scholarships & aid in 2017-18.
  • Online Courses
5 Program(s) Found
  • Liberty University provides a worldclass education from a christ-centered worldview
  • 100% online programs at associate, bachelor’s, master’s, and doctoral levels
  • No standardized testing if student meets admission requirements
  • Accredited by the Southern Association of Colleges and Schools Commission on Colleges
  • 87% of Liberty University students receive some form of financial aid
  • Accredited
  • Online Courses
  • Financial Aid
  • Transferable Credits
3 Program(s) Found
  • Degrees include Media Communications (BS), New Media Journalism (MA), and Creative Writing for Entertainment (BFA)
  • Students learn skills necessary for a career in communications like marketing strategy, multimedia reporting, storytelling, and more
  • Courses designed to teach students how to get consumer’s attention with effective communication strategies across multiple platforms
  • Students work with industry-standard tools and technologies, allowing them to gain real-world experience
  • Online Courses
5 Program(s) Found
  • Boldly pursue your future in business with an online degree from Post University
  • Degrees at all levels with concentrations in Finance, Marketing, and much more
  • Ranked in the Best Online Bachelors Programs for Veterans by US News & World Report
  • Ranked in the Best Online Bachelor’s Programs by the US News & World Report
Good for Working Adults
  • Accredited
  • Online Courses
  • Flexible Scheduling
  • Accelerated Programs
  • Financial Aid
  • Transferable Credits
  • Find Online Schools. 100% Online Accredited Courses
  • Get Matched to Programs In A Few Clicks!
  • Earn an Affordable Degree from Home at your own pace
  • Get College info today. Its Free and Easy!
  • Online Courses

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