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Degree Overview: Associate of Applied Science (A.A.S.) Degree in Visual Communications

Majors Overview March 31, 2014

Students will be prepared for work involving computer imaging, video production, and digital media, if they choose to participate in the Associate of Applied Science (A.A.S.) degree program in Visual Communications. They will be taught how to assess the needs of clients for the purpose of conveying messages to consumers effectively through animations, graphics, and art.

A.A.S. Programs in Visual Communications

Students enrolled in Visual Communications associate’s degree programs are offered hands-on training in graphic design, photography, 3-D animation, interactive media, imaging and video production. The program facilitates commercial application of students’ artistic talents through the creation of art employed in brochures, logos, sales displays, websites and advertising. The program facilitates the exploration of layout development methods, leading to the creation of visually appealing products that optimize information clarity.

Apart from rudimentary computer experience, admission criteria typically include a GED certificate or high school diploma.


It takes about two years to complete a Visual Communications degree program including 60-70 semester hours of classes. Specializations are offered in some programs – these include web design, multimedia, 3-D animation and graphic design. Students enrolled in some programs may be expected to develop portfolios that they can use to demonstrate their knowledge and skills to potential recruiters. Internship opportunities may also be given to enrolled students. They are also required to complete general education coursework, including topic areas such as:

•3-D modeling
•Graphic design
•Electronic publication
•Digital information
•Design media
•Web design
•Computer illustration
•Digital graphics

Career Choices

After they complete a degree program in Visual Communications, students can seek entry-level careers in various fields including video production, advertising or graphic design. They can seek job titles such as:

•Website developer
•Multimedia specialist
•Graphic designer
•Digital media designer

Continuing Education Choices

The field is very dynamic, and graduates can stay abreast of latest advancements by completing Visual Communications certificate programs. Schools offer certificates in various specializations, including web design, graphic design, video production and motion graphics. A bachelor’s degree in Visual Communications will help an interested individual in enhancing his or her career prospects.

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