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Degree Overview: Bachelor’s Degree Program in Music Business

Majors Overview April 19, 2015

Those with an interest in a career that features working behind the scenes of the entertainment and music industry can gain the skills and knowledge necessary for this field through bachelor’s degree programs in music business.

Bachelor’s Degree Programs in Music Business

Students enrolled in bachelor’s degree programs in music business engage in the exploration of social media and learn how to use technology in increasing sales and promoting the music and entertainment industry. Schools also combine programs with the field of music technology to allow students to grasp how the recording and production process works.

Over the duration of the program, students’ management, communication, and entrepreneurship skills are developed, allowing the student to make a positive impact on the future success of the music and entertainment industry. Admission criteria typically require incoming students to hold a GED certificate or a high school diploma.

Coursework

Business courses may be available as a part of the coursework in a bachelor’s degree program in music business, including subject areas such as management, marketing, accounting, and finance. The study of topic areas specific to the music business could impart a strong grasp of popular culture, specific types of music, and the operations of record labels. Core coursework may include topic areas such as:

•Concert promotion
•Artist management
•Publicity
•Music merchandising
•Copyright law
•Producing and directing
•Theory of music

Career Choices

After they complete a bachelor’s degree program in music business, students may pursue a career in numerous entertainment and music industries, such as record labels, or theatre and concert venues. Students can also choose to work specifically for a performer or artist. They may pursue career options such as:

•Scheduling agents
•Entertainment marketing managers
•Music producers
•Media editors
•Media marketing specialists

Continuing Education Choices

Those who complete a bachelor’s program may seek continuing education by earning a master’s degree in music business or, alternatively, a master’s degree in music with a specialization option in music business. Schools also offer a combination Master of Business Administration (M.B.A.) and Bachelor of Music (B.M.) program that students may pursue.

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  • Online degrees offered include BA in Accounting, BA in Business Administration, MBA, and more.
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Searching Searching ...

Matching School Ads
5 Program(s) Found
  • Degrees include Media Communications (BS), New Media Journalism (MA), and Creative Writing for Entertainment (BFA)
  • Students learn skills necessary for a career in communications like marketing strategy, multimedia reporting, storytelling, and more
  • Courses designed to teach students how to get consumer’s attention with effective communication strategies across multiple platforms
  • Students work with industry-standard tools and technologies, allowing them to gain real-world experience
  • Online Courses
1 Program(s) Found
  • Bachelor’s program options include Communication, Political Communication, Cinema-Television, and more.
  • Several concentrations available, including Rhetoric and Public Culture, Strategic Communication, Theatre, Journalism, Internet and Social Media, and more.
  • All concentrations are designed to teach students the fundamentals of journalism, helping them prepare for careers as reporters and writers.
  • Regionally accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC).
  • Online Courses
1 Program(s) Found
  • Master of Science in Communications offered online through Syracuse University’s world-renowned Newhouse School of Public Communications.
  • Ranked among the Best Global Universities in 2016 by U.S. News & World Report.
  • Specializations include Advertising, Public Relations, and Journalism Innovation.
  • Coursework provides students with communication strategies for today’s changing media landscape.
Show more [+]
  • Online Courses
1 Program(s) Found
  • Online degrees offered include BA in Accounting, BA in Business Administration, MBA, and more.
  • Business students may be eligible for scholarships such as the Entrepreneurship Scholarship.
  • Courses help students develop knowledge of marketing, accounting, economic principles, and financial management.
  • Business Administration students can specialize in areas such as Entrepreneurship, Finance, and Project Management.
  • Online Courses
  • Financial Aid
  • Transferable Credits
5 Program(s) Found
  • Ranked among top Regional Universities in the South by U.S. News and World Report in 2015.
  • Ranked 37th among the Best Colleges for Veterans by U.S. News and World Report in 2015.
  • Stands as the largest private, nonprofit university in the nation with 100,000+ students.
  • Offers over 230 programs online, from the certificate to the doctoral level.
  • Has a student-faculty ratio of 25:1, and 42.3% of its classes have fewer than 20 students.
Show more [+]
  • Accredited
  • Online Courses
  • Financial Aid
  • Transferable Credits

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