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Associate Degree Program: Business Administration (General Management)

Majors Overview April 24, 2013

Businesses require knowledgeable administration professionals and managers. An Associate of Applied Science in Business Administration provides graduates with the decision-making and problem-solving skills to qualify for basic management positions.

Associate in Applied Science in Business Administration

Students become proficient on topics such as marketing, management, problem-solving and accounting. Background knowledge in the business management field is provided by business administration programs that also allow students to select elective courses in their areas of interest such as economics, marketing or accounting.

Associate degree program graduates should apply their knowledge to formulate new business plans for organizations or enhance corporate business structures. Individuals will learn how to create marketing opportunities, evaluate management environments, identify managerial problems, and analyze organizations. Students who want to enroll in the associate degree programs will be required to hold a high school diploma or a general educational development (GED) certificate.

Program Coursework

Students will complete various courses within the associate degree program, including finance and accounting, management, and legal aspects of the business world. The following are program course topics:

•Business communications
•Global business
•Macroeconomics and microeconomics
•Business mathematics
•Marketing communications
•Small business management

Career Options

A degree in general management will be an asset to individuals who are entering or re-entering the workforce since it prepares graduates for entry-level managerial and administrative positions. The program offer innumerable opportunities for growth, a student who have earned their associate degree in business administration can start their career in positions such as:

•Administrative service manager
•Store manager
•Executive assistant
•Office manager

Continuing Education

Individuals who hold an associate degree will be able to pursue a bachelor degree program in business administration or start work immediately. The majority of postsecondary institutions offer various specialties in schools of business, including economics, accounting, finance, general business administration, and marketing. Students will be able to expand their practical experience and knowledge in finance, marketing, and management through the bachelor degree programs. Students may find career opportunities as operating officer, general manager, and chief executive officer once they have completed the bachelor degree program.


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  • Why Earn Your Degree from GCU?
  • Options: Choose from a variety of undergraduate and graduate degree programs in Business, Nursing, Psychology, Education & more!
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  • Which career path will you take – Business, Nursing, Education, Psychology? Something else? GCU offers more than 100 majors to get you started!
  • Colangelo College of Business: Features more than 25 programs from the bachelor through the master's level, including several high-demand MBA programs and an accelerated accounting degree.
  • College of Nursing and Health Care Professions: Rich 25-year history providing outstanding health care and nursing degree programs, including an RN to BSN program & master's in nursing degrees.
  • College of Education: Whether you are looking to start or advance your career as a teacher or administrator, GCU offers bachelor’s and master’s in education degrees in key areas.
  • College of Humanities and Social Sciences: Provides a job focused education and features a variety of programs from counseling and psychology to justice studies, history and English literature.
  • Does something else interest you? GCU also offers programs in Doctoral Studies; Theology; Science, Engineering & Technology; and Fine Arts & Production. Speak with an enrollment counselor today!
Good for Working Adults
  • Online Courses
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  • Financial Aid
  • Transferable Credits

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