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Associate of Applied Science (AAS) Degree in Fashion Marketing

Majors Overview April 26, 2013

A fashion marketing associate degree program will prepare individuals for careers in retail or clothing design. With experience in the field and earning an Associate in Applied Science degree, individuals may obtain management positions in the marketing division of retail stores.

AAS in Fashion Marketing

Students who have earned an Associate in Applied Science degree in fashion marketing will be prepared to work at small boutiques and large fashion retail chains. Students will learn how to understand the business side of the industry, predict trends, and sell fashion. Technical colleges, design schools, and community colleges usually offer Associate in Applied Science degrees in fashion marketing. Depending on the schools, some may offer the degree program online.

Educational Requirements

Admission criteria require applicants to hold a general educational development (GED) certificate or a high school diploma. Depending on the degree programs, some will require individuals to submit creative projects showcasing their current fashion marketing skills.

Program Coursework

The curriculum includes hands-on training and coursework. Some associate degree programs in fashion marketing require students to participate in an internship. The program course topics may include:

•Retail management
•Visual merchandising
•Apparel marketing
•Marketing research
•Fashion with CAD
•E-marketing
•Specialty markets
•Public relations
•Graphic design

Career Options

Between 2008 and 2018, sales, marketing, and advertising manager jobs are expected to increase by thirteen percent, according to the U.S. Bureau of Labor Statistics (BLS – www.bls.gov). Students who have earned their AAS degree in fashion marketing will find several career options in manufacturing, retail, and wholesale. Individuals may obtain the following career titles:

•Merchandise evaluator
•Fashion merchandiser
•Textile designer
•Store manager
•Sales representative

Information on Continuing Education

Associate degree program graduates who want to further their education may transfer their credits to a four-year bachelor degree program in fashion marketing or a related field. Some two-year programs have transferability and articulate agreements with four-year universities. Also, master degree programs in fashion merchandising and similar disciplines are available to students.

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Showing schools in your area

5 Program(s) Found
  • Liberty University provides a worldclass education from a christ-centered worldview
  • 100% online programs at associate, bachelor’s, master’s, and doctoral levels
  • No standardized testing if student meets admission requirements
  • Accredited by the Southern Association of Colleges and Schools Commission on Colleges
  • 87% of Liberty University students receive some form of financial aid
  • Online Courses
  • Financial Aid
  • Transferable Credits
1 Program(s) Found
  • Hallmark University has a modern approach to business education. Our students are "hired" on day one to a mock company and live out their education as if on the job.
  • Students also gain valuable work experience having gone through real case studies from Fortune 100 companies.
  • By utilizing compressed, objective-driven courses, you can complete your education in nearly half the time of a similar program at a traditional college or university.
  • Each of our courses are designed to include scenario-based activities. You get to practice what you learn so you're ready for the challenges you will face when you graduate.
  • Our graduates enter the workforce with experience employers desire in addition to a credible degree.
  • Don't settle for learning in large lecture halls. Get the attention needed to succeed.
  • Online Courses

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